Second Afterlife – Michael C
He immediately said he hates graphic design. WTF! Well he continued he has a love hate relationship with the concept. In his view design is commercial art; you get paid to achieve a brief. This is his hate element and he wants to find the perfection in the ugly. He said “design needs character.” I completely agreed with his analogy of this but I disagree with his belief on design.
In his short talk I learnt a great deal. His story is so passionate and he understands that people have power. He has such a vast network where he has built a mini empire. He recommends finding advocates for your work, do good work for good people.
He talks with emotion and it shows in his work. He talked about finding inspiration in things other than graphic design. He inspires people to do their own thing and find their own way. I want to now go out into the world and be inspired by the every day things. I want employees to see something different and exciting. I want people to see me as passionate in my work.



