Following my feedback, I needed to work on what I will show and boost the visuals as the idea is there. How can I best show this idea, what is the outcome, how will people interpret it? First, I needed a logo or icon to keep going back to. I kept coming back to the hazards of humans and what we create such as the pandemic its self.
Using a biohazard symbol I created I started on the visuals and went against what is normally seen. In the current world there is speculation that the NHS will be privatised; how would that look and I kept thinking it would change everything. In this dystopian world, everything will be broken and futuristic.
In a different dystopia everything is clean and lined up, orderly. This idea has a protection style with bold clear regulations. This concept is that everyone is sent this in the post with the packs.
I wanted to add to the theme of the pack and add more elements for the theme of dystopian and add to the level of speculation. When you enter a store you are provided with blue paper and spray so what if that was attached in a different form. The paper design is taken from the great bulk buying and running out of loo roll. I also thought about how there is speculation that in 20 years we will be 100% cashless and we will pay with cards or our phones. I remembered back to 1st year in Plas Gwyn where I didn’t have a key it was only a card to buzz in. That was the same for the main door, the flat and even my bedroom. I speculate that the whole world might become like that so added the useful fob.
Fiona Fraser's Graphics 