Tuesday 8th of Sept – Group Critique
This mini tutorial helped in clarifying my ideas being that concrete is same whether it is the largest dam in china to a minimalist plant pot within a house.
One thing to take forward is to go into depth with the name being elegance of concrete and how that links to the exhibition. Thinking in depth concrete is usually thought as a brutalist and regimented material but my thought is bringing it onto a happier free flowing material and change peoples views on it.
However I need to look into who is the creators behind the exhibition. A way I want to go with this is a concrete company wanting to show off their product so combines with a contemporary interior design company. This should help me with my logo ideation and the final things to place in the applications.
Furthermore, I have not decided whether to go corporal with the designs or a happier/ lighter hearted style. But I have decided on a minimalistic style with the use of a concrete texture.
Fiona Fraser's Graphics 